Your Questions Answered
Number Of Interviews
You can choose how many interviews you want! Our minimum is 4 per month, upwards of, well it depends how big your territory is!
Target Audience
We work specifically within the boundaries of your territory. Using the zip codes you provide us.
Editing Content
Our team in London will turn each interview into 3 separate marketing videos for you to use.
Pay Per Lead
Each interview is paid PER lead upon completion at the end of the month it is held. The only other cost is a small series maintenance fee of $195.
Conversion Rate
Coaches in 2023 averaged a conversion rate of 34% to DIAG.
No Shows/Reschedules
You will not be charged for guests that reschedule or do not show up.
Qualification
We have a 3 part qualification process to ensure that leads are as close to MQL as possible.
Workload
You need to do the interviews and follow up your leads, we will do the best we can to take other loads off your plate.
How does it work?
Avalanche will utilise all non-physical platforms at its disposal to have conversations with business people in your territory. Our goal is to have a conversation rate that is highly efficient and a good enough series that the conversion rate from conversation to guest booking is high, creating massive efficiencies for your territory. Right now, our marketing cultivates around 40 conversations per month per territory, which is more than enough to generate the bookings you can handle. Imagine, a marketing strategy that gives you that many great meetings for only 1% of your audiences communicated with?
2024 Marketing Qualified Lead Interview Pricing
Tier 1 (1-3 Employees) – £75 / $100
- Per Completed Interview
- Including editing of content into long form and short form (reels, shorts & snippets)
Tier 2 (4-20 Employees) – £125 / $150
- Per Completed Interview
- Including editing of content into long form and short form (reels, shorts & snippets)
Tier 3 (20+ employees) – £175 / $200
- Per Completed Interview
- Including editing of content into long form and short form (reels, shorts & snippets)
How to get started!
If you are ready to get started, a very simple start awaits you! Simply pick one of the packages below, this will let us know what your estimated number of interviews you want per month is. You will be asked to complete the maintenance fee payment of $195, which will cover the cost of the maintenance up until your first in arrears invoice with us. We will then send you a simple agreement, get the onboarding scheduled and you will be interviewing in no time. Our interviews are billed in arrears, so the Business Spotlight is very low cost to start and your first invoice will be for the meetings you sit within your first cycle. Our maintenance fee is the only recurring fixed cost associated with the campaign to support the brand in your area, the rest is down to performance!
Choose Your Package!
Want to build your own custom business education podcast? Or already have your own?
One of our Conversation Consultants is more than happy to sit down with you and help you understand where this strategy could fit in your marketing plan, discuss a build out of your very own business education podcast or talk to you about how Avalanche can support you in sourcing guests to your current podcast. Alongside this, you can also discuss with us accessing the design teams for editing of your current podcast and more.
Custom Design & Build Costs are $997
Management fee & estimated costs at 6 conversations per month including editing – $1000
